It’s not everyday that we get to premiere the video of a singing sensation who has had a #1 song on both the radio and iTunes. It’s even more rare that we get to premiere a track by a multi-platinum recording artist that few people in the U.S. have ever heard of. Fallulah is a Danish pop star whose song “Out of It” topped the charts in her native land. Those Danes know a good thing when they hear it, as do fans in the States who caught her killer sets at SXSW and CMJ. Fallulah’s songs are mined from the same vein as Lykke Li and Bat for Lashes, but Fallulah’s edgy and upbeat songs are tinged with the Balkan beats she picked up during a childhood spent performing with gypsy dancing tours. The result is a quirky pop sound unlike any other.
Now Fallulah is getting ready for her American invasion. Her debut album, The Black Cat Neighbourhood, hits stores August 21. She already has leg up on her takeover of the U.S. music scene. DJ Mark Ronson is one of the singer’s biggest boosters and has been championing her insanely catchy track ‘I Lay My Head’ around the world. Plus the remix of her single ‘Out of It’ by Shook was Top 5 on the Hype Machine.
Here’s the exclusive premiere of Fallulah’s “Out of It”: