DID YOU READ

How Fletch Created the Modern Hipster

Fletch

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You can take your Stallone and Schwarzenegger — when I think of what real manhood looks like, all I picture is the dimpled chin of one Irwin M. Fletcher. For children of the ’80s, no one defined cool quite like Fletch. He just didn’t give a damn, even if it repeatedly almost got him killed.

Smug. Sarcastic. Works his own hours, often in ratty clothes. You can almost trace an entire generation of slackers deciding who they wanted to be when they grew up the minute Fletch hit the screen. He’s like the Big Bang of disaffected hipsters everywhere. Here are just a few ways that Fletch F. Fletch himself helped create the modern hipster.

“Is Everything a Joke to You?”

Nothing is ever so dire that it can’t be answered with a joke. Need gloves for a murder? Just tell the guy you lease them, “with an option to buy.” About to be shot, remind the killer he’s “liable to lose a lot of those humanitarian awards.” If you take nothing seriously, life will never become serious.


Procrastination Can Be an Art Form

When one looks closely, it quickly becomes clear that Fletch is a man who will do anything to avoid doing his job. Camped out on a high stakes assignment for two weeks, the minute something else comes up, he drops everything and runs. Sure, making a quick $50,000 is better than wasting time on Facebook, but that’s just what separates Fletch’s procrastination from our own.

F


Live the Lie

If Fletch taught us anything, it’s that if you lie enough, your whole life can become a wacky adventure. There’s no place you can’t go, no one you can’t be, if you’re willing to fib like a sociopath, and buy 49 cent novelty teeth (or an unfortunately dated afro wig) to back it up. Just ask Brian Williams.


Life’s an Inside Joke With Yourself

If you’re not amused, no one else will be. Sure, the likelihood your name is Mr. Babar, John Cock…tos…ton or Mr. Poon isn’t great, and will probably give you away, but if you can’t keep things light, what’s the point in succeeding? Fletch put narcissism on the map before Instagram was a twinkle in Donkey Kong’s eye.


Dress For the Job You Want

If you can’t do your job in the clothes you slept in last night, then maybe your job isn’t worth doing. Who am I, my father? Whether it’s a tattered Lakers jersey, or a Hawaiian shirt revealing just enough chest hair, Fletch was light years ahead of us telecommuters, putting in a hard days work without ever putting on pants. Fletch makes it clear that keeping comfortable is the most essential part of your job. Doing the work comes third, after endlessly hitting on every woman you come in contact with.

Fletch Doctor


Get Out on Top

The one thing about being flip with everyone and everything you come across is that it sometimes doesn’t age well. You have to keep a lot of balls in the air, or the world starts to notice maybe you’re not as clever as you think you are. As a generation of hipsters finally grow up, we should all remember the lessons of Fletch Lives. Know when to let it go.

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Millennial Wisdom

Charles Speaks For Us All

Get to know Charles, the social media whiz of Brockmire.

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He may be an unlikely radio producer Brockmire, but Charles is #1 when it comes to delivering quips that tie a nice little bow on the absurdity of any given situation.

Charles also perfectly captures the jaded outlook of Millennials. Or at least Millennials as mythologized by marketers and news idiots. You know who you are.

Played superbly by Tyrel Jackson Williams, Charles’s quippy nuggets target just about any subject matter, from entry-level jobs in social media (“I plan on getting some experience here, then moving to New York to finally start my life.”) to the ramifications of fictional celebrity hookups (“Drake and Taylor Swift are dating! Albums y’all!”). But where he really nails the whole Millennial POV thing is when he comments on America’s second favorite past-time after type II diabetes: baseball.

Here are a few pearls.

On Baseball’s Lasting Cultural Relevance

“Baseball’s one of those old-timey things you don’t need anymore. Like cursive. Or email.”

On The Dramatic Value Of Double-Headers

“The only thing dumber than playing two boring-ass baseball games in one day is putting a two-hour delay between the boring-ass games.”

On Sartorial Tradition

“Is dressing badly just a thing for baseball, because that would explain his jacket.”

On Baseball, In A Nutshell

“Baseball is a f-cked up sport, and I want you to know it.”


Learn more about Charles in the behind-the-scenes video below.

And if you were born before the late ’80s and want to know what the kids think about Baseball, watch Brockmire Wednesdays at 10P on IFC.

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Crown Jules

Amanda Peet FTW on Brockmire

Amanda Peet brings it on Brockmire Wednesday at 10P on IFC.

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On Brockmire, Jules is the unexpected yin to Jim Brockmire’s yang. Which is saying a lot, because Brockmire’s yang is way out there. Played by Amanda Peet, Jules is hard-drinking, truth-spewing, baseball-loving…everything Brockmire is, and perhaps what he never expected to encounter in another human.

“We’re the same level of functional alcoholic.”


But Jules takes that commonality and transforms it into something special: a new beginning. A new beginning for failing minor league baseball team “The Frackers”, who suddenly about-face into a winning streak; and a new beginning for Brockmire, whose life gets a jumpstart when Jules lures him back to baseball. As for herself, her unexpected connection with Brockmire gives her own life a surprising and much needed goose.

“You’re a Goddamn Disaster and you’re starting To look good to me.”

This palpable dynamic adds depth and complexity to the narrative and pushes the series far beyond expected comedy. See for yourself in this behind-the-scenes video (and brace yourself for a unforgettable description of Brockmire’s genitals)…

Want more about Amanda Peet? She’s all over the place, and has even penned a recent self-reflective piece in the New York Times.

And of course you can watch the Jim-Jules relationship hysterically unfold in new episodes of Brockmire, every Wednesday at 10PM on IFC.

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Draught Pick

Sam Adams “Keeps It Brockmire”

All New Brockmire airs Wednesdays at 10P on IFC.

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From baseball to beer, Jim Brockmire calls ’em like he sees ’em.

via GIPHY

It’s no wonder at all, then, that Sam Adams would reach out to Brockmire to be their shockingly-honest (and inevitably short-term) new spokesperson. Unscripted and unrestrained, he’ll talk straight about Sam—and we’ll take his word. Check out this new testimonial for proof:

See more Brockmire Wednesdays at 10P on IFC, presented by Samuel Adams. Good f***** beer.

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