DID YOU READ

“The Hunger Games” TV spot highlights District 12

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Only 22 days left to go until “The Hunger Games” officially begin. Lionsgate has released a new minute-long TV spot that continues the studio’s trend of highlighting the pre-Games portion of the movie. There’s plenty of new footage in the spot, but it comes from main character Katniss’s time in District 12 instead of after the Reaping.

Chief among the new footage is a significant flashback between Katniss (Jennifer Lawrence) and Peeta (Josh Hutcherson). In it, Peeta can be seen throwing bread to his family’s pigs in the rain. The shot cuts to Katniss, cold and starving and sitting outside by a tree. She and Peeta share a glance, and the scene ends. But as fans of the book know, that moment is much more significant than it might seem in the TV spot.

The teaser features a lot of footage showing life in District 12, and the constant Capitol presence there. We get to see Katniss’s mother for the first time, and also get a great look at President Snow during the Reaping. And what about that final shot of Katniss headed to the Capitol? Talk about chilling.

It’s also worth noting that the title track off “The Hunger Games” soundtrack, Taylor Swift’s “Safe and Sound,” is the song that’s playing in the background of the TV spot. While it doesn’t totally match the foreboding tone of teaser, it still is a great fit with the overall content and we’re excited to see how (and if) it plays into the actual film.

“The Hunger Games” tells the story of Katniss Everdeen, a 16-year-old girl from the poor District 12 section of the futuristic country Panem who volunteers herself into the annual Hunger Games to take the place of her sister. In the Hunger Games, she must fight to the death against 23 of her peers on national television to win fame and fortune to her District. But Katniss only thinks about her survival and returning to her family, and that’s what gives her the edge. “The Hunger Games” hits theaters on March 23, 2012.

What did you think of the new TV spot? Tell us in the comments section below or on Facebook and Twitter.

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Millennial Wisdom

Charles Speaks For Us All

Get to know Charles, the social media whiz of Brockmire.

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He may be an unlikely radio producer Brockmire, but Charles is #1 when it comes to delivering quips that tie a nice little bow on the absurdity of any given situation.

Charles also perfectly captures the jaded outlook of Millennials. Or at least Millennials as mythologized by marketers and news idiots. You know who you are.

Played superbly by Tyrel Jackson Williams, Charles’s quippy nuggets target just about any subject matter, from entry-level jobs in social media (“I plan on getting some experience here, then moving to New York to finally start my life.”) to the ramifications of fictional celebrity hookups (“Drake and Taylor Swift are dating! Albums y’all!”). But where he really nails the whole Millennial POV thing is when he comments on America’s second favorite past-time after type II diabetes: baseball.

Here are a few pearls.

On Baseball’s Lasting Cultural Relevance

“Baseball’s one of those old-timey things you don’t need anymore. Like cursive. Or email.”

On The Dramatic Value Of Double-Headers

“The only thing dumber than playing two boring-ass baseball games in one day is putting a two-hour delay between the boring-ass games.”

On Sartorial Tradition

“Is dressing badly just a thing for baseball, because that would explain his jacket.”

On Baseball, In A Nutshell

“Baseball is a f-cked up sport, and I want you to know it.”


Learn more about Charles in the behind-the-scenes video below.

And if you were born before the late ’80s and want to know what the kids think about Baseball, watch Brockmire Wednesdays at 10P on IFC.

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Crown Jules

Amanda Peet FTW on Brockmire

Amanda Peet brings it on Brockmire Wednesday at 10P on IFC.

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On Brockmire, Jules is the unexpected yin to Jim Brockmire’s yang. Which is saying a lot, because Brockmire’s yang is way out there. Played by Amanda Peet, Jules is hard-drinking, truth-spewing, baseball-loving…everything Brockmire is, and perhaps what he never expected to encounter in another human.

“We’re the same level of functional alcoholic.”


But Jules takes that commonality and transforms it into something special: a new beginning. A new beginning for failing minor league baseball team “The Frackers”, who suddenly about-face into a winning streak; and a new beginning for Brockmire, whose life gets a jumpstart when Jules lures him back to baseball. As for herself, her unexpected connection with Brockmire gives her own life a surprising and much needed goose.

“You’re a Goddamn Disaster and you’re starting To look good to me.”

This palpable dynamic adds depth and complexity to the narrative and pushes the series far beyond expected comedy. See for yourself in this behind-the-scenes video (and brace yourself for a unforgettable description of Brockmire’s genitals)…

Want more about Amanda Peet? She’s all over the place, and has even penned a recent self-reflective piece in the New York Times.

And of course you can watch the Jim-Jules relationship hysterically unfold in new episodes of Brockmire, every Wednesday at 10PM on IFC.

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Draught Pick

Sam Adams “Keeps It Brockmire”

All New Brockmire airs Wednesdays at 10P on IFC.

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From baseball to beer, Jim Brockmire calls ’em like he sees ’em.

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It’s no wonder at all, then, that Sam Adams would reach out to Brockmire to be their shockingly-honest (and inevitably short-term) new spokesperson. Unscripted and unrestrained, he’ll talk straight about Sam—and we’ll take his word. Check out this new testimonial for proof:

See more Brockmire Wednesdays at 10P on IFC, presented by Samuel Adams. Good f***** beer.

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