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DID YOU READ

Sneaky Previews: Beware the trailer for “The Grey”

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“The Grey” with Liam Neeson opens this weekend. It’s a good movie. I’m just not sure it’s this movie:

When that trailer hit the Internet a few months ago “The Grey” quickly garnered a jokey reputation online as “The Movie Where Liam Neeson Punches Wolves.” I don’t really want to spoil the film for you, but I almost have if you’re going to enjoy this thing. If you’re planning to go to “The Grey” because you want to watch Liam Neeson beat the shit out of a pack of of wolves, you are going to be sorely disappointed. Last year, a woman sued the makers of the film “Drive” because she found its trailer “misleading.” If that woman sees “The Grey” based on its trailer she might try to sue the entire film industry.

The trailer’s not really misleading per se; (just about) everything you see in it, along with Neeson’s stoic voiceover, does appear in the final film. It’s not so much the details that the trailer gets wrong, it’s the tone. The aggro music, the shots of Neeson running and screaming with broken liquor bottles taped to his knuckles like a drunk trying to imitate Wolverine, it all suggests an intense and slightly cartoonish action spectacular. Which is pretty much what you expect from Neeson and director Joe Carnahan. The last project these two made together was the big-screen adaptation of “The A-Team.” After you’ve had a tank fight a plane in mid-air, what’s a little wolf punching between friends?

In reality, though, “The Grey” is one of the darkest movies to come out of Hollywood in a very long time. A plane carrying Neeson and the employees of an Alaskan oil refinery goes down in the middle of nowhere, and the few survivors need to band together to find their way back to civilization and, yes, fight off some very angry wolves. But the film is less about action than philosophy — about what it means to be alive and why we struggle so mightily against death. It’s structured like a survival horror film — a large cast is whittled down one by one — but Carnahan doesn’t fetishize death the way a survival horror movie would. Instead, he brings us into the lives of the characters, who are fully formed and painfully real. And when they die, brutally and mercilessly, it hurts.

This is a sad, powerful film. It sticks to your ribs like a good meal. You’ll be carrying it around with you for days. But it ain’t what the studio’s selling, namely The Movie Where Liam Neeson Punches Wolves. Is that a problem?

I say it is and it isn’t. On the one hand, if you saw “The Grey” because of that trailer and felt ripped off afterwards, I’d be hard-pressed to argue with you. On some level, that trailer is a bait-and-switch. It’s not particularly cool to promise folks one movie and give them another, even if the movie you actually give them is deeply moving and totally satisfying, albeit in a completely different way.

On the other hand, if there’s anything worse than a trailer like the one for “The Grey” it’s a trailer that’s the exact opposite of the one for “The Grey;” in other words, a trailer that spoils everything. This is a subject we’ve discussed a couple of times on IFC.com, most prominently in this list of trailers that totally give away the ending of the movie. Though spoiling your own movie seems like a terrible idea, the strategy has occasionally worked, most famously with Tom Hanks’ “Cast Away.” The trailer revealed the fact that — SPOILER ALERT, WHICH IS MORE THAN THE TRAILER GAVE YOU — Hanks manages to escape the island on which he gets stranded (just like “The Grey,” the film takes place in the wake of a harrowing plane crash). The trailer couldn’t have been more clear that Hanks survived his ordeal and returned to to civilization. The film still made over $400 million worldwide.

But why? Why pay for a movie whose outcome you already know? It was a question that vexed me when I wrote that list. Here’s the answer I finally came up with: many audiences aren’t going to movies for entertainment, they’re going for reassurance. They don’t even want the happy ending — they need the happy ending. They need to be coddled and comforted and told that even if you get stuck on an island with a volleyball as your only friend you needn’t worry because somehow you’ll make it home okay. And more than needing it — they need to know that’s waiting for them in the theater before they pay for the ticket. If there’s a chance Tom Hanks dies, they don’t want to go. Life’s tough enough already. They don’t need that heartache.

So maybe that’s what “The Grey”‘s trailer is — not really misleading as much as it is reassuring. If we’re going to watch people get threatened by wolves, we need to be sure Liam Neeson will be there, bottle claws and all, to protect them. The problem here is that “The Grey” itself doesn’t really believe in reassurances. In Carnahan’s view, you can be a good person, you can have a beautiful family, you can cry to God all you want, but when those wolves come, no amount of single serving liquor will protect you. It’s a profound statement. But profound statements don’t put asses in the seats like guarantees do.

I can’t guarantee you’ll like “The Grey,” but I think you will. I can guarantee you ain’t gonna see much wolf punching. Proceed accordingly.

Did the trailer of “The Grey” make you want to see the movie? Tell us what you think in the comments below or on Facebook and Twitter.

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G.I. Jeez

Stomach Bugs and Prom Dates

E.Coli High is in your gut and on IFC's Comedy Crib.

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Brothers-in-law Kevin Barker and Ben Miller have just made the mother of all Comedy Crib series, in the sense that their Comedy Crib series is a big deal and features a hot mom. Animated, funny, and full of horrible bacteria, the series juxtaposes timeless teen dilemmas and gut-busting GI infections to create a bite-sized narrative that’s both sketchy and captivating. The two sat down, possibly in the same house, to answer some questions for us about the series. Let’s dig in….

E.coli-class-

IFC: How would you describe E.Coli High to a fancy network executive you just met in an elevator?

BEN: Hi ummm uhh hi ok well its like umm (gets really nervous and blows it)…

KB: It’s like the Super Bowl meets the Oscars.

IFC: How would you describe E.Coli High to a drunk friend of a friend you met in a bar?

BEN: Oh wow, she’s really cute isn’t she? I’d definitely blow that too.

KB: It’s a cartoon that is happening inside your stomach RIGHT NOW, that’s why you feel like you need to throw up.

IFC: What was the genesis of E.Coli High?

KB: I had the idea for years, and when Ben (my brother-in-law, who is a special needs teacher in Philly) began drawing hilarious comics, I recruited him to design characters, animate the series, and do some writing. I’m glad I did, because Ben rules!

BEN: Kevin told me about it in a park and I was like yeah that’s a pretty good idea, but I was just being nice. I thought it was dumb at the time.

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IFC: What makes going to proms and dating moms such timeless and oddly-relatable subject matter?

BEN: Since the dawn of time everyone has had at least one friend with a hot mom. It is physically impossible to not at least make a comment about that hot mom.

KB: Who among us hasn’t dated their friend’s mom and levitated tables at a prom?

IFC: Why do you think the world is ready for this series?

BEN: There’s a lot of content now. I don’t think anyone will even notice, but it’d be cool if they did.

KB: A show about talking food poisoning bacteria is basically the same as just watching the news these days TBH.

Watch E.Coli High below and discover more NYTVF selections from years past on IFC’s Comedy Crib.

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Hacked In

Funny or Die Is Taking Over

FOD TV comes to IFC every Saturday night.

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We’ve been fans of Funny or Die since we first met The Landlord. That enduring love makes it more than logical, then, that IFC is totally cool with FOD hijacking the airwaves every Saturday night. Yes, that’s happening.

The appropriately titled FOD TV looks like something pulled from public access television in the nineties. Like lo-fi broken-antenna reception and warped VHS tapes. Equal parts WTF and UHF.

Get ready for characters including The Shirtless Painter, Long-Haired Businessmen, and Pigeon Man. They’re aptly named, but for a better sense of what’s in store, here’s a taste of ASMR with Kelly Whispers:

Watch FOD TV every Saturday night during IFC’s regularly scheduled movies.

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Wicked Good

See More Evil

Stan Against Evil Season 1 is on Hulu.

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Okay, so you missed the entire first season of Stan Against Evil. There’s no shame in that, per se. But here’s the thing: Season 2 is just around the corner and you don’t want to lag behind. After all, Season 1 had some critical character development, not to mention countless plot twists, and a breathless finale cliffhanger that’s been begging for resolution since last fall. It also had this:

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The good news is that you can catch up right now on Hulu. Phew. But if you aren’t streaming yet, here’s a basic primer…

Willards Mill Is Evil

Stan spent his whole career as sheriff oblivious to the fact that his town has a nasty curse. Mostly because his recently-deceased wife was secretly killing demons and keeping Stan alive.

Demons Really Want To Kill Stan

The curse on Willards Mill stipulates that damned souls must hunt and kill each and every town sheriff, or “constable.” Oh, and these demons are shockingly creative.

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They Also Want To Kill Evie

Why? Because Evie’s a sheriff too, and the curse on Willard’s Mill doesn’t have a “one at a time” clause. Bummer, Evie.

Stan and Evie Must Work Together

Beating the curse will take two, baby, but that’s easier said than done because Stan doesn’t always seem to give a damn. Damn!

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Beware of Goats

It goes without saying for anyone who’s seen the show: If you know that ancient evil wants to kill you, be wary of anything that has cloven feet.

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Season 2 Is Lurking

Scary new things are slouching towards Willards Mill. An impending darkness descending on Stan, Evie and their cohort – eviler evil, more demony demons, and whatnot. And if Stan wants to survive, he’ll have to get even Stanlier.

Stan Against Evil Season 1 is now streaming right now on Hulu.

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