DID YOU READ

Think “The Muppets” are selling out? Think again.

Think “The Muppets” are selling out?  Think again. (photo)

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The Muppets sure are busy these days. Their new movie — their first in twelve years — opens in theaters on Thanksgiving and Jim Henson’s famous creations have been popping up everywhere to promote it. They’ve made a billion parody trailers, a cover album of their old hits, and cranked out tons on TV cameos including, most strangely, an appearance on WWE’s Monday Night Raw. In the wake of this marketing, I’ve started to see articles online and hear rumblings from friends and other critics that this behavior represents conduct unbecoming of The Muppets. That somehow the Muppets should be better than pimping their movie on pro wrestling.

That’s ridiculous. It is impossible for The Muppets to sell out. Why? Because the Muppets have been appearing in advertisements a lot longer than they’ve been appearing in movies.

From the earliest days of his company, Jim Henson boosted the income he made working in television by producing commercials. Although the word “commercial” doesn’t appear once in the Muppets’ Wikipedia page, their work in television ads throughout the 1950s and 60s were important both to the growth of Henson’s company and the growth of his characters.

Before he was the Muppets’ resident piano player, for example, Rowlf the Dog was a pitchman for Purina dog food. He was specifically created for the company’s ads starting in 1962.

Rowlf wasn’t the only Muppet to get his start in commercials and transition into a featured character on television. See if you recognize this iconic Muppet in one of his first appearances, hawking potato chips before he developed a taste for sweets.

Many of Henson’s vintage commercials are shameless, and it definitely feels a little strange to watch a beloved childhood icon extolling the virtues of Esskay thick-cut bacon. But Henson’s ads were also very mature for their time, both in form and content, and they sported a cutting edge sense of humor. For example, watch this inspired ad for La Choy canned chow mein, featuring the adorably clumsy La Choy Dragon. The background gag with the store clerk and the fire extinguisher looks like something that would feel right at home in a 2011 commercial — and this spot is almost 50 years old.

While we often think of vintage marketing as quaint and dated, Henson’s commercials remain fresh and sometimes shockingly subversive. Check out this one for Ideal Toys’ Muppet puppets for kids. Listen particularly to the incredibly dark lyrics of the song the puppets sing. If this commercial aired today, it — and maybe the entire Muppet brand — would be banned instantly.

Bear these ads in mind the next time you kvetch that the Muppets have gotten away from their core values. In fact, every time Kermit, Miss Piggy, and the rest of the gang cleverly shill for Alamo Rent-a-Car or MasterCard they’re just getting a little bit closer to their roots.

Do you think The Muppets have sold out? Tell us in the comments below or on Facebook and Twitter. And for more on Jim Henson’s commercial work, check out the fabulous Jim Henson’s Fantastic World exhibit at the Museum of the Moving Image through January 16.

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Holiday Extra Special

Make The Holidays ’80s Again

Enjoy the holiday cheer Wednesday December 21 at 10P on IFC.

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Photo Credit: Everett Collection

Whatever happened to the kind of crazy-yet-cozy holiday specials that blanketed the early winter airwaves of the 1980s? Unceremoniously killed by infectious ’90s jadedness? Slow fade out at the hands of early-onset millennial ennui? Whatever the reason, nixing the tradition was a huge mistake.

A huge mistake that we’re about to fix.

Announcing IFC’s Joe’s Pub Presents: A Holiday Special, starring Tony Hale. It’s a celeb-studded extravaganza in the glorious tradition of yesteryear featuring Bridget Everett, Jo Firestone, Nick Thune, Jen Kirkman, house band The Dap-Kings, and many more. And it’s at Joe’s Pub, everyone’s favorite home away from home in the Big Apple.

The yuletide cheer explodes Wednesday December 21 at 10P. But if you were born after 1989 and have no idea what void this spectacular special is going to fill, sample from this vintage selection of holiday hits:

Andy Williams and The NBC Kids Search For Santa

The quintessential holiday special. Get snuggly and turn off your brain. You won’t need it.

A Muppet Family Christmas

The Fraggles. The Muppets. The Sesame Street gang. Fate. The Jim Henson multiverse merges in this warm and fuzzy Holiday gathering.

Julie Andrews: The Sound Of Christmas

To this day a foolproof antidote to holiday cynicism. It’s cheesy, but a good cheese. In this case an Alpine Gruyère.

Star Wars Holiday Special

Okay, busted. This one was released in 1978. Still totally ’80s though. And yes that’s Bea Arthur.

Pee Wee’s Playhouse Christmas Special

Pass the eggnog, and make sure it’s loaded. This special is everything you’d expect it to be and much, much more.

Joe’s Pub Presents: A Holiday Special premieres Wednesday December 21 at 10P on IFC.

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It Ain't Over Yet

A Guide to Coping with the End of Comedy Bang! Bang!

Watch the final episodes tonight at 11 and 11:30P on IFC.

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After five seasons and 110 halved-hour episodes, Scott Aukerman’s hipster comedy opus, Comedy Bang! Bang!, has come to an end. Fridays at 11 and 11:30P will never be the same. We know it can be hard for fans to adjust after the series finale of their favorite TV show. That’s why we’ve prepared this step-by-step guide to managing your grief.

Step One: Cry it out

It’s just natural. We’re sad too.
Scott crying GIF

Step Two: Read the CB!B! IMDB Trivia Page

The show is over and it feels like you’ve lost a friend. But how well did you really know this friend? Head over to Comedy Bang! Bang!’s IMDB page to find out some things you may not have known…like that it’s “based on a Civil War battle of the same name” or that “Reggie Watts was actually born with the name Theodore Leopold The Third.”

Step Three: Listen to the podcast

One fascinating piece of CB!B! trivia that you might not learn from IMDB is that there’s a podcast that shares the same name as the TV show. It’s even hosted by Scott Aukerman! It’s not exactly like watching the TV show on a Friday night, but that’s only because each episode is released Monday morning. If you close your eyes, the podcast is just like watching the show with your eyes closed!

Step Four: Watch brand new CB!B! clips?!

The best way to cope with the end of Comedy Bang! Bang! is to completely ignore that it’s over — because it’s not. In an unprecedented move, IFC is opening up the bonus CB!B! content vault. There are four brand new, never-before-seen sketches featuring Scott Aukerman, Kid Cudi, and “Weird Al” Yankovic ready for you to view on the IFC App. There’s also one right here, below this paragraph! Watch all four b-b-bonus clips and feel better.

Binge the entire final season, plus exclusive sketches, right now on the IFC app.

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Everybody Sweats Now

The Four-Day Sweatsgiving Weekend On IFC

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This long holiday weekend is your time to gobble gobble gobble and give heartfelt thanks—thanks for the comfort and forgiveness of sweatpants. Because when it comes right down to it, there’s nothing more wholesome and American than stuffing yourself stupid and spending endless hours in front of the TV in your softest of softests.

So get the sweats, grab the remote and join IFC for four perfect days of entertainment.

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It all starts with a 24-hour T-day marathon of Rocky Horror Picture Show, then continues Friday with an all-day binge of Stan Against Evil.

By Saturday, the couch will have molded to your shape. Which is good, because you’ll be nestled in for back-to-back Die Hard and Lethal Weapon.

Finally, come Sunday it’s time to put the sweat back in your sweatpants with The Shining, The Exorcist, The Chronicles of Riddick, Terminator 2, and Blade: Trinity. They totally count as cardio.

As if you need more convincing, here’s Martha Wash and the IFC&C Music Factory to hammer the point home.

The Sweatsgiving Weekend starts Thursday on IFC

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