So sex doesn’t sell, after all?

So sex doesn’t sell, after all? (photo)

Posted by on

When’s the last time you saw a big studio movie that had a sex scene? A real one — you know, one with something more graphic than what you’d fine in “Sex And The City”?

Off the top of my head, there’s “A History of Violence,” and then Keira Knightley seems pretty into getting naked, but I know for a fact no one saw “Domino” but me. But yeah, the whole idea that Americans are more down with violence than sex in their movies hardly seems worth repeating.

So what to make of a new study that analyzed 914 films released widely between 2001 and 2005 and concluded “sex and nudity do not, on the average, boost box office performance, earn critical acclaim or win major awards”? The study, which ran in the November issue of Psychology of Aesthetics, Creativity and the Arts, is titled “Sex Doesn’t Sell — Nor Impress.”

There’s an odd tone to the quotes run in Miller-McCune. Researcher Dean Keith Siminton suggests that “sex is cheap with respect to production costs. Female actors can be hired for less than male actors, and can be urged (i.e. coerced?) into displaying more sexual nudity/activity; and for various reasons, sex scenes may be less expensive to shoot. And yet, mainstream cinema still can’t get an additional buck out of the practice.”

I’m no research scientist, but I do know enough about the basic ideas behind causation and correlation to feel like this is kind of specious. Sex and casual nudity are exceedingly rare these days. A little Megan Fox cleavage to lighten things up? Sure — as in the good old advertising days, to sell a car you need a pretty girl — but not even “Jennifer’s Body” (which is all about sex) was going to go there.

On the arthouse side, there have definitely been sex-filled failures. But it’s possible that “9 Songs” flopped because no one wanted to watch a relation boiled down to just fucking and murky show-attendance, and that “Lust, Caution” flopped because no one had the energy for nearly three hours of WWII China sex and intrigue. Meanwhile, the “Sex and the City” movie was very popular indeed, “graphic nudity” and all. And it doesn’t get any more real than that title. So now what?

11232009_clashofthetitans.jpgIt’s true that the ’60s sexual revolution hung over into the ’70s and ’80s on screen with a lot of casual, incidental nudity brightening up PG movies for pre-pubescent boys everywhere (see “Logan’s Run,” “16 Candles,” hell, “Clash of the Titans”) and no one seemed to get too hung up about it. It’s equally true that, for whatever reason, that’s something most families wouldn’t put up with these days.

But it’s also true that much of the internet revolves around the promise of sexual content — think of blogs, with their after-the-jump teases about scandals and sex tapes, or the coy “lifestyle” stories on newspaper websites desperate for hits. And, of course, there’s the ever-enduring porn industry.

Maybe it’s really not true that “sex sells” — but wink-wink raunch totally does. What does that mean? It means that you can’t really draw conclusions from a climate where most movies involving sex scenes are inevitably up to something “serious,” and therefore commercially doomed from the start.

[Photo: “Sex and the City,” Warner Bros., 2008; “Clash of the Titans,” MGM, 1981]

Watch More
Documentary Now! Robert Evans Mansion

The Reel Deal

Everything You Need To Know About “Mr. Runner Up” Inspiration Robert Evans

Watch the two-part finale of Documentary Now! this Wednesday at 10P on IFC.

Posted by on
Photo Credit: Everett Collection

In its upcoming two-part finale, Documentary Now! spoofs the crown jewel of docs: The Kid Stays In The Picture. It’s the autobiographical documentary about Robert Evans, the unlikely Hollywood mogul whose mix of self-aggrandizing bravado, classic good looks and extremely circumstantial good luck took him from being a salesman to an actor to the head of Paramount Pictures.

If you’ve never seen the film, it’s totally worth it. Rotten Tomatoes agrees, with a staggeringly-high approval rating. Watch it before, or watch it after — doesn’t matter. You’ll appreciate it whenever.

In the meantime, here’s a bit of background that will come in handy…

Robert Loves Robert

Robert Evans desk

USA Films/Everett Collection

Robert Evans is the ultimate Robert Evans fan. The movie was narrated by Robert Evans and based on his memoir of the same name. It is totally unbiased.

He’s Kind Of A Big Deal

Robert Evans, Chinatown
Paramount Pictures

Evans produced some of Hollywood’s true classics: Chinatown, Rosemary’s Baby, The Godfather, Love Story…the list goes on. Totally legit and amazing movies.

He’s Also Kind Of A Joke

Wag The Dog
New Line Cinema

Evans has been parodied in TV shows and movies like Entourage and Wag The Dog. He is the quintessential “producer” you already have in your head.

So Wrong He’s Right

Robert Evans Slap
20th Century Film Corp

Robert Evans is a notorious narcissist whose love of self is so blind and sincere that it’s actually adorable.

There’s Something Missing

via Giphy

Entire sections of Robert Evans’ life are left out of the documentary. Maybe it’s because of timing. Maybe it’s because real life isn’t a tidy narrative. Who knows.

He Blew It

Spider coke

Evans had a pretty spectacular fall from grace. He was convicted of cocaine trafficking in the early 80’s, and was connected to a contract killing during the production of The Cotton Club. Oops.

Losing Is For Losers

Everett Collection
Everett Collection

In the Robert Evans mythology, all tragedies are just triumphs in disguise, and every story has a happy ending…for Robert Evans.

Bill Hader Jerry Wallach

With these simple facts in hand you are now prepared to thoroughly enjoy the two-part finale of Documentary Now! starting this Wednesday at 10/9c on IFC.

Watch More

Weird Roles

Anthony Michael Hall’s Most Rotten Movies

Catch Anthony Michael Hall in Weird Science on Friday at 8P on IFC.

Posted by on
Photo Credit: Universal/Everett Collection

Anthony Michael Hall was the quintessential ’80s nerd. We love him in classics like The Breakfast Club and National Lampoon’s Vacation. But even the brainiest among us has his weak spots. In honor of Weird Science airing this Rotten Friday, we analyze Hall’s worst movies.

Weird Science (1985) 56%

A low point for John Hughes, Weird Science is way too wacky for its own good. Anthony Michael Hall’s Gary and his pal Wyatt (Ilan Mitchell-Smith) create the “perfect woman.” Supernatural chaos ensues. The film costars a young Bill Paxton, floppy disks, and a general disconnect from all reality.

The Caveman’s Valentine (2001) 46%

This ambitious drama starring Samuel L. Jackson couldn’t live up to its rich premise. Jackson plays Romulus, a Juilliard-educated, paranoid schizophrenic who lives in a cave. Hall co-stars as Bob, a rich man, who wants to see Romulus play the piano. The plot centers around Romulus investigating a murder, but with so much going on, the movie never quite finds its rhythm.

All About the Benjamins (2002) 30%

Ice Cube plays a bounty hunter who teams up with Mike Epps’ con man to catch diamond thieves. Hall plays Lil J, a small-time drug dealer. It’s definitely a role we’ve never seen Hall in, but overall the movie isn’t funny or original enough to justify its violence.

Freddy Got Fingered (2001) 11%

This showcase for Tom Green’s goofy gross-out comedy is often hailed as one of the worst films of all time. Green plays Gord, a 20-something slacker, who dreams of having his own animated series. Hall is Dave Davidson, a CEO of an animation studio who eventually helps Gord find success. Too bad Tom Green wasn’t so lucky.

Johnny Be Good (1988) 0%

Hall plays against type as Johnny Walker, a star quarterback. Robert Downey Jr. is his best friend and Uma Thurman plays his devoted girlfriend. Despite the support of a future A-list cast, the movie lacks central conflict and charm. Or, as TV Guide put it, “Johnny be worthless.” Ouch.

Catch the “Too Rotten to Miss” Weird Science this Friday at 8P on IFC.

Watch More
Season 6: Episode 1: Pickathon

Binge Fest

Portlandia Season 6 Now Available On DVD

The perfect addition to your locally-sourced, artisanal DVD collection.

Posted by on

End of summer got you feeling like:

Portlandia Toni Screaming GIF

Ease into fall with Portlandia‘s sixth season. Relive the latest exploits of Fred Armisen and Carrie Brownstein’s cast of characters, including Doug and Claire’s poignant breakup, Lance’s foray into intellectual society, and the terrifying rampage of a tsukemen Noodle Monster! Plus, guest stars The Flaming Lips, Glenn Danzig, Louis C.K., Kevin Corrigan, Zoë Kravitz, and more stop by to experience what Portlandia is all about.

Pick up a copy of the DVD today, or watch full episodes and series extras now on IFC.com and the IFC app.

Watch More
Powered by ZergNet