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DID YOU READ

I Was Spoken To By An Advertisement…

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Yesterday I was reading my new issue of Sports Illustrated on the subway (one of my favorite New York City time-killing pastimes), and came across an ad for Zune, Microsoft’s answer to iTunes.

(right: Some marketing guru is wetting his pants now, cause I’m lovin’ artists on both pages of this ad.)

The two-page spread features various three dimensional band names (in all different types of fonts) stacked on top of each other. The ad is nothing groundbreaking, considering iTunes had a similar campaign a year or so ago with hundreds of album covers exploding from an iPod.

Whenever I see an ad like this the first thing I do is look for the Beastie Boys (just want to make sure the ad agency is representin’). The next thing I’ll do is to make sure the advertisers are on top of their music game. It’d be easy to list off a Michael Jackson, Jimi Hendrix, Led Zeppelin, and Nirvana. For the hip factor, it also wouldn’t take much research to add an Arcade Fire or White Stripes to the layout.

Yesterday, however, this Zune ad spoke to me. I don’t know who came up with the list? Maybe it was comprised from a group of lists that was gathered through market research and focus group surveys. Whatever the case, some of my favorite musical acts were splattered throughout the ad (I hope to God some ad executive isn’t reading this right now and thinking, “Got’cha, that’s what the ad was supposed to do”).

The Beastie Boys were a must, but the large “SAUL WILLIAMS” (center of page) was also a very nice, unexpected touch, since most of the time you can’t even find a Saul Williams album in a record store. I was happy to see Sons and Daughters with the tiny little shout-out (right about Nas), and Artic Monkeys and Hot Chip (far right) are two of my favorite acts of the last couple years. Daft Punk is sort of a gimme, especially since Kanye had the big single with them last year, nevertheless it was a nice addition. I was also glad to see Gogol Bordello (right of center), Jem (left of center), and MSTRKRFT (bottom right) shouted-out in the ad.

My biggest surprise, and proof that whoever worked on this ad is probably a fan of the Beastie Boys, was the inclusion of frequent Beastie collaborator Biz Markie (under Robyn, above Dido) and the name that blew my mind, the B-Boys’ keyboardist extraordinaire, Money Mark (right above the tagline: Instant Music Collection). No diss on Money Mark, but if you have a hundred or so names to promote your digital music service, chances are you’re going to use Jay-Z, Vampire Weekend, or Madonna before you even think of pulling out the “Money Mark.”

I’m not going to buy a Zune anytime soon, but I just may become friends with the person who laid out this advertisement.

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Hacked In

Funny or Die Is Taking Over

FOD TV comes to IFC every Saturday night.

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We’ve been fans of Funny or Die since we first met The Landlord. That enduring love makes it more than logical, then, that IFC is totally cool with FOD hijacking the airwaves every Saturday night. Yes, that’s happening.

The appropriately titled FOD TV looks like something pulled from public access television in the nineties. Like lo-fi broken-antenna reception and warped VHS tapes. Equal parts WTF and UHF.

Get ready for characters including The Shirtless Painter, Long-Haired Businessmen, and Pigeon Man. They’re aptly named, but for a better sense of what’s in store, here’s a taste of ASMR with Kelly Whispers:

Watch FOD TV every Saturday night during IFC’s regularly scheduled movies.

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Wicked Good

See More Evil

Stan Against Evil Season 1 is on Hulu.

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Okay, so you missed the entire first season of Stan Against Evil. There’s no shame in that, per se. But here’s the thing: Season 2 is just around the corner and you don’t want to lag behind. After all, Season 1 had some critical character development, not to mention countless plot twists, and a breathless finale cliffhanger that’s been begging for resolution since last fall. It also had this:

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The good news is that you can catch up right now on Hulu. Phew. But if you aren’t streaming yet, here’s a basic primer…

Willards Mill Is Evil

Stan spent his whole career as sheriff oblivious to the fact that his town has a nasty curse. Mostly because his recently-deceased wife was secretly killing demons and keeping Stan alive.

Demons Really Want To Kill Stan

The curse on Willards Mill stipulates that damned souls must hunt and kill each and every town sheriff, or “constable.” Oh, and these demons are shockingly creative.

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They Also Want To Kill Evie

Why? Because Evie’s a sheriff too, and the curse on Willard’s Mill doesn’t have a “one at a time” clause. Bummer, Evie.

Stan and Evie Must Work Together

Beating the curse will take two, baby, but that’s easier said than done because Stan doesn’t always seem to give a damn. Damn!

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Beware of Goats

It goes without saying for anyone who’s seen the show: If you know that ancient evil wants to kill you, be wary of anything that has cloven feet.

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Season 2 Is Lurking

Scary new things are slouching towards Willards Mill. An impending darkness descending on Stan, Evie and their cohort – eviler evil, more demony demons, and whatnot. And if Stan wants to survive, he’ll have to get even Stanlier.

Stan Against Evil Season 1 is now streaming right now on Hulu.

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SO EXCITED!!!

Reminders that the ’90s were a thing

"The Place We Live" is available for a Jessie Spano-level binge on Comedy Crib.

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Unless you stopped paying attention to the world at large in 1989, you are of course aware that the ’90s are having their pop cultural second coming. Nobody is more acutely aware of this than Dara Katz and Betsy Kenney, two comedians who met doing improv comedy and have just made their Comedy Crib debut with the hilarious ’90s TV throwback series, The Place We Live.

IFC: How would you describe “The Place We Live” to a fancy network executive you just met in an elevator?

Dara: It’s everything you loved–or loved to hate—from Melrose Place and 90210 but condensed to five minutes, funny (on purpose) and totally absurd.

IFC: How would you describe “The Place We Live” to a drunk friend of a friend you met in a bar?

Betsy: “Hey Todd, why don’t you have a sip of water. Also, I think you’ll love The Place We Live because everyone has issues…just like you, Todd.”

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IFC: When you were living through the ’90s, did you think it was television’s golden age or the pop culture apocalypse?


Betsy: I wasn’t sure I knew what it was, I just knew I loved it!


Dara: Same. Was just happy that my parents let me watch. But looking back, the ’90s honored The Teen. And for that, it’s the golden age of pop culture. 

IFC: Which ’90s shows did you mine for the series, and why?

Betsy: Melrose and 90210 for the most part. If you watch an episode of either of those shows you’ll see they’re a comedic gold mine. In one single episode, they cover serious crimes, drug problems, sex and working in a law firm and/or gallery, all while being young, hot and skinny.


Dara: And almost any series we were watching in the ’90s, Full House, Saved By the Bell, My So Called Life has very similar themes, archetypes and really stupid-intense drama. We took from a lot of places. 

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IFC: How would you describe each of the show’s characters in terms of their ’90s TV stereotype?

Dara: Autumn (Sunita Mani) is the femme fatale. Robin (Dara Katz) is the book worm (because she wears glasses). Candace (Betsy Kenney) is Corey’s twin and gives great advice and has really great hair. Corey (Casey Jost) is the boy next door/popular guy. Candace and Corey’s parents decided to live in a car so the gang can live in their house. 
Lee (Jonathan Braylock) is the jock.

IFC: Why do you think the world is ready for this series?

Dara: Because everyone’s feeling major ’90s nostalgia right now, and this is that, on steroids while also being a totally new, silly thing.

Delight in the whole season of The Place We Live right now on IFC’s Comedy Crib. It’ll take you back in all the right ways.